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Strategic Consulting
Find the opportunity, align the right partners, and build the plan that moves the business.
Growth strategy · Partnerships · Go-to-market · Event strategy
SPORTS · ENTERTAINMENT · HOSPITALITY · LIFESTYLE
THE INTERSECTION
OF BRANDS AND FANS
DRIVEN BY POSSIBILITY
Founded by industry leaders and based in the entertainment capital of the world, Interstate 15 is a strategy, intelligence, marketing and full-scale brand representation firm dedicated to driving perception and possibilities for celebrity and commercial brands.
WHERE WE’VE BEEN.
- Circa Resort & Casino
- The D Las Vegas
- Club One
- Downtown Las Vegas Events Center
- Golden Gate Hotel & Casino
- Neon City Festival
- Circa Sports
- Oneida Casino Hotel
- MGM Grand
- Maverick Gaming
- Awakening
- Graton Resort & Casino
- Cabaret ZaZou
- Lighthouse Immersive
- ARTE MUSEUM Las Vegas
- Fremont Street Experience
- Hitachi
- Optum
- UnitedHealthcare
- Health Plan of Nevada
- Senior Dimensions
- Sierra Health and Life
- Southwest Medical and OptumCare
- Southern Nevada Health District
- Nevada Cancer Coalition
- Opportunity Village
- Children's Mobile Crisis Response Team
- Aid for AIDS of Nevada
- PACT Coalition
- Ultimate Home Health
- Make-A-Wish Southern Nevada
- Touro University Nevada
WHAT WE DO.
PARTNERS AND COLLABORATORS
DECADES OF
EXPERTISEXADVANCED AI
TECHNOLOGY
Interstate 15 blends our proprietary approach to artificial intelligence and machine learning technology with seasoned industry expertise to conduct deep assessments and consistent monitoring of performance and market perception, setting the stage for tailored strategic interventions that resonate in today's dynamic market.
FIND THE SIGNAL
Assess
Leveraging measurement tools and a proprietary AI-based mining platform, we process billions of data points across media networks, search engines, social media, rating & review websites, and other digital sources to continuously monitor market presence while identifying optimal partnership opportunities across various sectors.
Monthly reporting & quarterly review
Continuous extensive market position tracking and review to maintain alignment for recalibration, sustaining relevance and growth.
Audience profile mapping
Continuous evaluation of the brand audience’s evolving characteristics compared to other brands to contrast, test and learn.
Brand alignment charting
Regular assessment of potential brand alignments and partnership opportunities across various sectors.
THE TOOLS CHANGE.
EXPERIENCE ENDURES.
Jason Gastwirth
Managing Partner, Sports & Entertainment
Jamie Fritz
Managing Partner, Talent Management